What do I need to keep adding to make it better?

Take a look at your remote control. How many of the features on it do you actually use? Chances are, the features you actually use on your remote are power, volume, channel, and external input switching. On paper, it sounds great to have a remote that does everything, but in practice, the more features you have, the less intuitive it is to use.

Keeping things complicated doesn't provide convenience. No matter how good a feature is, if it's hard to use, it won't be used. This is an immutable truth. Steve Jobs revolutionized smartphones by making them simple to use with tons of features. It's not about adding a lot of features. It's all about how easy it is to use. In other words, you survive by subtracting rather than adding.

This is a concept that can be applied to everyday life as well. What you really need to do is obsess over what not to do, not what to do. Pay attention to the value of subtraction rather than the value of addition. It's easy to add, but it's really hard to subtract, to make it simple and straightforward, and what's left over is the value you should be striving for.

How you decide what not to do is where your creativity and innovation lies. What will you subtract from your day today?